Contracted by Baker Tilly, a global advisory, tax and assurance firm with 742 offices in 146 territories, to solidify and implement the new brand identity.
This project included comprehensive brand guidelines, brand architecture, multiple document templates in Indesign, PowerPoint and Word, social media templates, sub-brand logos, infographics, survey reports, capability statements and other collateral.
All brand elements and templates need to be used on a global scale, so it was important they could be accessible and adapted for use in many languages, varied design abilities and resources.